VIETRF 2024: shop technology and brand franchise exhibition

The Vietnam International Shop & Franchise Show is the one event in Vietnam covering franchising and retail.

• Dates: 31 October - 2 November 2024
• Venue: Saigon Exhibition and Convention Center (SECC), 799 Nguyen Van Linh, Tan Phu Ward, District 7, Ho Chi Minh City

Franchising has been practised internationally for many years. The Vietnamese market took up the idea some time ago but has only recently come to information about it in any depth.

Organisers

Coex Vietnam, Retail and Franchise Asia and Vinexad again organise VIETRF, with displays, product launches, a business matching programme, specialist training classes and a retail and franchise conference.

What is on display

Domestic and international suppliers show products, equipment and technology across the retail supply and value chain. Store owners - convenience stores, coffee shops, restaurants, fashion retailers and specialist shops - find design and construction, interior fit-out, automated point of sale, security gate systems and current store technology.

The franchise section covers a model widely used in retail, particularly coffee shops, restaurants and fashion, and also in education. Vietnamese and international franchisors gather at the show to meet prospective franchisees.

Companies come from France, the United States, South Korea, Malaysia, Singapore, Japan and Thailand.

Canh Co Vang provides exhibition booth design and construction for exhibitors at retail and franchise trade shows in Vietnam.