K-Beauty Expo Vietnam and Saigon Beauty Show 2025

One of the largest international beauty exhibitions in Vietnam, and a marker in the sector's integration and development.

• Dates: 31 October - 1 November 2025
• Venue: Saigon Exhibition and Convention Center (SECC), Tan My Ward, Ho Chi Minh City
• Organiser: KINTEX, the Korea International Exhibition Center
• Co-organiser: Exporum Vietnam Co., Ltd

Scale and categories

More than 150 companies from South Korea, Japan, Thailand and China, across over 200 booths:

• Skincare cosmetics and make-up.
• Spa equipment and high-technology aesthetic machines.
• Hair, nail and body care products.
• Aesthetic surgery and cosmetic dentistry services.
• Packaging, cosmetic ingredients, OEM/ODM.

Technology transfer

The show presents OEM/ODM manufacturing along with current beauty technology from South Korea and elsewhere:

• Non-invasive beauty technology: HIFU, RF and aesthetic lasers.
• Natural and organic cosmetics.
• At-home skincare devices using AI and IoT.
• OEM/ODM for brands developing their own products.

Forums and seminars

• Beauty trends 2025-2030.
• Digital transformation in the cosmetics industry.
• Brand-building strategy for domestic cosmetics.
• Standardisation and international certification for beauty products.
• Investment and international cooperation in the beauty sector.

Visitors can try products and beauty services on site, and matchmaking sessions run between suppliers and buyers.

Canh Co Vang provides exhibition booth design and construction for exhibitors at beauty trade shows in Vietnam.